your blueprint for single session learning opportunities that actually work
mastering the masterclass
Whether you're launching a signature program, scaling your offer suite, or creating evergreen content, you need a masterclass that does more than educate - it needs to actually give your students a win. Mastering the Masterclass gives you the proven framework to create compelling, high-converting single-session experiences that position you as the expert; creating a real transformation without wasting everyone’s time.
mastering the Masterclass is a perfect fit if you're an entrepreneur who...
Wants to expand your offer suite beyond 1:1 services without sacrificing quality
Is ready to create a funnel that converts cold leads into paying clients
Desires more scalability so you're not constantly trading time for dollars
Wants less guesswork when it comes to structuring educational content
Is tired of surface-level marketing advice that ignores how adults actually learn
"This masterclass SAVED ME from making another poorly organized, unhelpful training. With the tools I learned from this masterclass I created a training that felt well-organized, intentional, & effective"
"I went from 0 confidence to total clarity when it comes to sharing my genius with the world through a deliberate structure with strategic flow."
"If the training or classes you record now feel all over the place, take the time to watch this & you'll come out feeling ready to slay & get your clients better results from a well put-together training"
What Students Are Saying...
When Do You Need This?
100% of students strongly would recomend mastering the masterclass to their colleagues and peers
your before and after
Confused about when to offer a masterclass vs. a workshop vs. a course
Overwhelmed by all the moving pieces (content, tech, launch strategy)
Creating "sampler platter" content that skims the surface of your expertise
Launching based on gut feelings and generic templates
Wondering why people sign up but don't show up—or watch but don't buy
Here's What You'll Learn...
Crystal clear on which format serves your business goals and audience needs
Confident with a step-by-step framework for every stage
Delivering deep-dive experiences on specific topics that showcase your unique methodology
Building masterclasses grounded in adult learning theory and evidence-based design
Understanding the psychology of urgency, engagement, and conversion at every touchpoint
what you can accomplish
Here's What You'll Learn...
Clear framework for identifying bare minimum content
Complete understanding of offer suite strategy and proximity scaling
Structured approach using three-step framework
Confident in what matters vs. what's just impressive filler
Understanding of adult learning principles you can apply to any offer
Evidence-based framework grounded in learning science
hi! I'm lauren dewey
I'm a Learning Specialist and Curriculum Developer with a Master's in Education, two Bachelor's degrees, and ICF Executive Coach certification. I've created and facilitated dozens of courses across 4 countries, 5 universities, and numerous entrepreneurial programs.
Here's why curriculum matters to me: For over a decade, I've been studying how adults actually learn, and watching the online education space prioritize enrollment over completion.
The entrepreneurs I work with refuse to contribute to that statistic. They want to build offers that people actually finish, create real transformation, and generate testimonials instead of refund requests.
Meet Your Instructor
Ready to Enroll?
Frequently Asked Questions
How is this different from other "course creation" programs?
Most course creation programs focus on marketing, tech platforms, and launch strategies. Each masterclass in the Resource Library focuses exclusively on curriculum development and learning design - the foundation that makes everything else work. Each masterclass solves a specific learning concern to meet you exact needs without charging four-figures.
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Can I share this with my team or colleagues?
This purchase is for individual use only. If you'd like to train your team, please contact me at via the Contact Form for team licensing options. You may also request an in-person or virtual workshop through my Speaking and Facilitation page.
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What if this doesn't work for my specific industry?
The framework is based on adult learning science, which applies across all industries. I include examples from health & fitness, to personal finance, to web design, to sales coaching, and more to show you how it adapts. If adults are learning, these principles apply.